For the past two years, economic conditions have demanded that many corporate leaders adopt new strategies to remain competitive. For most corporations, this has meant fi nding ways to ‘do more with less.’ As a result, a lot of corporate real estate departments have been downsized and remaining workers have taken on more responsibility. The positive side of this diffi cult experience is that new strategies and processes, in most cases, helped to attain greater effi ciency, contain corporate costs, and sustain competitive advantage.

Spring 2010 IAMC Professional Forum presenters and registrants will talk about strategies and processes that will support corporate growth as economic conditions improve. The objective is to demonstrate how corporate real estate, economic development, and service provider professionals can add greater value and promote growth in the sectors and organizations they represent. A variety of topics will be addressed, including how to:

• Position oneself for the changing world.
• Ensure that corporate real estate professionals are leading-edge in the new economy.
• Continue innovation beyond the cost cutting.
• Manage effectively under erosion of operational lease clauses.
• Manage under-performing landlords.
• Assess the impact of recent government funding programs on corporations and the corporate real estate function.