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Would You Spend a Buck to Make $12.50?
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Ron Starner |
"Quantifying the return on investment of business travel may not be an exact science, but a recent study by Oxford Economics sheds light on what happens to companies when they reduce or eliminate travel: They lose both profits and market share," writes IAMC Executive Director Ron Starner. "According to an analysis of two surveys conducted earlier this year – one of 300 C-suite executives and a separate survey of 500 business travelers – the effects of travel cutbacks are both severe and long-lasting. An econometric analysis by Oxford for the U.S. Travel Association showed that for every dollar invested in business travel, companies realize $12.50 in incremental revenue." Read more. | |
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People and Projects
To read about new and expanded facilities and other news on the IAMC companies listed below, click here.
- 3M
- Anheuser-Busch InBev
- Boeing
- Burlington Northern Santa Fe Railway
- GlaxoSmithKline
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- Hewlett-Packard
- Honeywell
- Kaman Industrial Technologies
- Medtronic
- PepsiCo
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 | | Architect's rendering of HP's Rio Rancho facility |
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IAMC Minneapolis-St. Paul Professional Forum Reports
 | | Minnesota Gov. Tim Pawlenty during his interview with IAMC Executive Director Ron Starner
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Economist: 'Without Stimulus, We Would Still Be In Recession.' Read This Article.
Fripp: 'People Make Decisions For Their Reasons, Not Yours.' Read This Article.
Gov. Tim Pawlenty: 'You Can't Be Pro-Job And Anti-Business.' Read This Article.
Accounting Expert John Gribble: 'This Stuff Is Coming On The Balance Sheet!' Read This Article.
State ED Executive: 'Economic Development Is A Marathon.' Read This Article.
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