WEDNESDAY, JANUARY 14, 2026

AGENDA

Communicating What Is Ahead: A Framework for Clear Portfolio Forecasting
This session introduces a practical framework for helping corporate real estate directors create forward visibility across industrial portfolios. We will explore how long-range forecasting, scenario planning, market insights, mark-to-market analysis, and portfolio diagnostics equip leaders to anticipate cost exposure, guide renewal strategy, and communicate clearly with business units. Through tailored tools and a brief case study, we will demonstrate how this approach supports proactive cost mitigation, reduces renewal-related surprises, and strengthens corporate real estate’s alignment with the broader organization. The framework also equips corporate real estate leaders with clear approaches to translate portfolio insights into executive-level communication for senior leadership and the C-suite, supporting informed, strategic decision-making. 

Speakers:
Ashley Snyder, Principal, Account Management(Phoenix), Cresa 
Eric Walker, Managing Principal (Phoenix), Account Management 
Chris Joyner, Managing Principal (Dallas), Cresa